ShowHeroes Group acquires PlayAd Media Group
Stockholm based digital video solutions provider acquired by European market leader.
Stockholm, November 9th, 2021 - The Swedish video solutions provider PlayAd Media Group, which is based in Stockholm and operates across Sweden, Norway, Denmark and Finland, has been acquired by ShowHeroes Group, Europe’s leading independent provider of digital video solutions for publishers and advertisers.
ShowHeroes Group launches industry-leading audience targeting solution for CTV
ShowHeroes Group, Europe’s leading independent provider of video solutions for digital publishers and advertisers, today announces the launch of SemanticHero for CTV – a trailblazing product that will unlock new opportunities for players throughout the digital ecosystem.
21 SEPTEMBER 2021
Semantic Targeting auf dem Big Screen: ShowHeroes Group launcht CTV-Marktlösung
Die ShowHeroes Group, Europas führender Anbieter von Videolösungen, erweitert ihr Produkt-Portfolio und nutzt die SemanticHero Technologie ab sofort auch im Bereich Connected TV (CTV). Das bietet Publishern und Advertisern die Möglichkeit, neue, Kontext-bezogene Werbeformate einzusetzen.