PRESS COVERAGE

ShowHeroes Group has completed its post-merger integration with smartclip LATAM, an independent leader in digital video and CTV solutions. As a result, smartclip officially operates under the ShowHeroes premium brand, offering solutions in multi-screen video, as well as other formats in Connected TV. In addition, over the coming weeks, the company will launch new solutions and technologies drawn from the ShowHeroes product portfolio.

Incorporating smartclip LATAM into ShowHeroes Group, the European leader in digital video solutions for publishers and advertisers, is an important step in the integration process, which began in February. As a result, the Latin market continues to rely on effective video solutions with broad visibility and innovation, a safe and reliable environment and access to the ShowHeroes portfolio of semantic in-stream and CTV video solutions, expanding opportunities for advertisers.

ShowHeroes Group has completed its post-merger integration with smartclip LATAM, an independent leader in digital video and CTV solutions. As a result, smartclip officially operates under the ShowHeroes premium brand, offering solutions in multi-screen video, as well as other formats in Connected TV.

ShowHeroes Group has completed its post-merger integration with smartclip LATAM, an independent leader in digital video and CTV solutions. As a result, smartclip officially operates under the ShowHeroes premium brand, offering solutions in multi-screen video, as well as other formats in Connected TV. In addition, over the coming weeks, the company will launch new solutions and technologies drawn from the ShowHeroes product portfolio.

Poco più di un mese fa, la piattaforma ha acquisito Union Media, joint-venture in ambito adtech video con sede a Londra: Steve Filler, Country Manager britannico del Gruppo, e il Ceo Ilhan Zengin fanno il punto e raccontano le prospettive scaturite dall’operazione. In video vici. Parafrasare Cesare per raccontare di conquiste all’interno di un mercato assodato eppure sempre in costante espansione e rivoluzione: il video.

A seguito dei suoi lanci di successo in Francia, Paesi Bassi e Italia nel 2020, nonostante la pandemia, ShowHeroes Group procede il suo percorso di espansione acquistando la joint venture Union Media con sede a Londra, iniziando così il nuovo anno con l'ingresso sul mercato inglese. Inoltre, entro la fine di febbraio è previsto il lancio in Spagna attraverso un team dedicato con sede a Madrid.