Prensa & Medios

ShowHeroes Group, junto a Initiative y Carozzi con su marca Ambrosoli, lanzó su primera campaña GoodHero en Latinoamérica, un innovador formato de video publicitario que permite vincular la publicidad online con causas benéficas.

Raquel Baranda, Directora Regional para Hispanic Latam de ShowHeroes Group, destaca y describe en su columna la fórmula para capturar la verdadera atención del espectador y el desafío imperativo por lograrlo.

De ShowHeroes Group en Vidds, een AI-aangedreven videobewerkingsplatform, gaan een exclusieve samenwerking aan. Door de AI-mogelijkheden van Vidds in het video-creatieproces te integreren, verwacht ShowHeroes meer tijd en middelen in te kunnen zetten voor onderzoek, factchecking en het meten van de duurzame prestaties van alle videocontent.

ShowHeroes, a global leader in sustainable digital advertising, proudly announces its Green Media Product (GMP) for ConnectedTV, powered by Scope3, a pioneer in carbon data solutions for the advertising and media industry.

ShowHeroes Group, a global leader in digital video, offering content, tech, and advertising solutions, in collaboration with Initiative and Carozzi’s Ambrosoli brand, launched its first GoodHero campaign in Latin America, enabling Ambrosoli’s users to donate to charity by simply watching ads.

ShowHeroes teamed up with Merkle and BlueMovement to execute a contextual targeting campaign for home appliance rental. Using custom designed videos to increase brand awareness and likeability in the Dutch market to break through the competitive barrier.